Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Jag hops on Super Bowl ad bandwagon

Jaguar is preparing to tout the brand's British roots in a new advertising campaign called "British Villains" that will be its largest ever and include its first Super Bowl commercial. The campaign will be used to launch the new F-Type coupe that debuts at the Los Angeles auto show later this month and goes on sale in April. The 30-second Super Bowl commercial will run during the second half of next year's event on Feb.

Concept Car of the Week: Hyundai HCD-1 (1992)

After a difficult start to the '80s, Hyundai thought of a new strategy to penetrate the American market and to compete with the industry leaders – Japanese manufacturers such as Toyota being the primary target. It came back in 1990 and set up the Hyundai California Design Center to develop cars just for 'Uncle Sam'. The center began with projects such as the Tiburon coupé and the Santa Fe off-roader, both being named after American cities.

Subaru VIZIV 2 Concept teased for Geneva Motor Show

First tease for the Subaru VIZIV 2 Concept The Subaru VIZIV 2 Concept teased for a Geneva Motor Show debut is yet another concept from Subaru that points to a new crossover – at some point. Subaru kicked of the VIZIV Concept (VIZIV apparently stands for ‘Vision for Innovation’) path at last year’s Geneva Motor Show with the first VIZVIZ concept which, said Subaru, represented the future design and vision for technical innovation. Subaru aren’t saying anything much about VIZIV 2 ahead of Geneva, but the original VIZIV Concept came with a four-pot 2.0 litre boxer engine helped along by a pair of electric motors powering the back wheels and another electric motor providing power for the front wheels.